Loading...
Paying people to lose weight has proven to be effective in the short term. In this study, researchers evaluated two different financial incentives (vs. a control intervention) to promote weight loss among 105 employees (body-mass index, 30–40 kg/m2) of a Philadelphia hospital:
Control participants were provided with a link to the Weight-control Information Networkhttp://win.niddk.nih.gov.
Individual-incentive participants received the same information as control participants and were told they would receive US$100/month if they achieved their weight-loss targets.
Group-incentive participants were placed anonymously in groups of five. Group participants received the same information as control participants and were told that members who achieve…