Nurse practitioner Elizabeth Donahue rethinks her communication strategy in promoting HPV vaccination to eligible patients in this week's
In Practice blog post.
Compared with our turn-of-the-century predecessors who were advertised a multitude of “wellness” products, consumers today have much better access to data on ingredients and effectiveness of medications, including vaccines. So why, laments blogger Elizabeth Donahue, when promoting the highly effective, cancer-preventing HPV vaccine to patients, “does it feel like I am peddling snake oil?” She discusses this challenge in this week's In Practice post.
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